Challenge
The primary problem was the lack of a user-friendly and secure platform for sharing wedding photos among planners, couples, and guests. The challenge was to design a solution that catered to the diverse needs of these user groups while ensuring ease of use
Goal
The goal of the project was to create a versatile and secure wedding photo-sharing platform that simplifies the process for all involved parties. We aimed to enhance user engagement and satisfaction by offering intuitive features and a seamless user experience.
Project duration
5 weeks including research and design
Team member + Roles
Terry (me) - UX design | UI design | research
Tools
Figma | Miro
Research
Qualitative
Interviews were conducted with a diverse group of users to gather qualitative insights into their experiences and expectations from a photo-sharing platform.
Insights
- Ease of Use and Quick Sharing: Confirmed as fundamental expectations among all user groups, emphasizing the need for an intuitive and efficient platform.
- Privacy Concerns: Emerged as a critical consideration, with users expressing the need for control over their shared content and who has access to it.
Persona + Journey map
Sitemap
This describes the structure of the whole website which includes the photo uploading flow.
User flow
Paper wireframe -> Digital wireframe -> Lo-fi prototype
Hi-fi prototype
Variables and tokens were used for consistency in design across every page and breakpoint of the web app.
UI stuff
--To be updated--
Evaluation
To validate the design and functionality of our wedding ceremony photo-sharing platform, we conducted comprehensive testing sessions using a high-fidelity (HiFi) prototype. This phase was crucial for assessing the platform's usability and the effectiveness of its features in real-world scenarios.
Testing Methodology
- High-Fidelity Prototype: A fully interactive prototype was developed, simulating the final product's look, feel, and functionality. This enabled participants to engage with the platform realistically, providing valuable insights into the user experience.
- Participants: A diverse group of users, including wedding planners, couples, and guests, were selected to participate in the testing sessions, ensuring a wide range of perspectives and use cases were covered.
- Tasks: Participants were asked to complete a series of tasks designed to test all key features of the platform, such as creating an event-specific gallery, uploading photos in real-time, and adjusting privacy settings.
- Metrics: The primary metric for evaluation was the task success rate, which measured the ability of users to complete assigned tasks without assistance. Additional qualitative feedback was gathered to gain insights into user satisfaction and areas for improvement.
Evaluation results
- Task Success Rate: The testing sessions revealed a high task success rate, indicating that users were able to successfully navigate the platform and utilize its features effectively. This positive outcome validated the platform's design choices and usability.
- User Feedback: Participants expressed satisfaction with the platform's ease of use, the intuitiveness of the photo-sharing process, and the robust privacy controls. The HiFi prototype's real-world application showed that the platform met the needs and expectations of our target user groups.
Accessibility
- Color Contrast: We ensured that all text and interactive elements had sufficient color contrast against their backgrounds to make the platform accessible to users with visual impairments.
- Voice-Over Capabilities: Based on user feedback, we integrated voice-over capabilities to assist users with visual or cognitive disabilities in navigating the platform more easily.
Impact
The design has received overwhelmingly positive feedback for its user-centric approach and accessibility features. One study participant remarked, "This is exactly what I've been looking for—a platform that makes sharing wedding photos easy and enjoyable for everyone, regardless of their tech skills."
What I learned
Throughout this project, I gained valuable insights into the importance of user-centric design and the role of iterative testing in refining the user experience. I also learned how to effectively address diverse user needs, from wedding planners to guests, while maintaining a cohesive and intuitive interface. The project underscored the significance of accessibility considerations, teaching me how to design for inclusivity.
What's next
- Feature Expansion: The next step would be to expand the platform's feature set based on user feedback and analytics. For instance, adding social sharing options or integrating with existing photo storage services could enhance user engagement.
- Localization: Given the universal appeal of weddings, localizing the platform for different languages and cultures would be a logical next step. This would make the platform more accessible to a global user base.
